Italian Uala, an online booking platform for health and beauty treatments, has acquired its Spanish counterpart Bucmi. Based in Madrid, Bucmi is a booking platform for beauty salons and spas in Spain and Portugal.
"The market for hair and beauty salons in Spain and Portugal is worth €3.6 billion. With over 3,700 salons already on the site, Bucmi has managed to position itself as a very popular brand in Spain, thanks to its strategic investments in marketing," said Alessandro Bruzzi, co-founder and CEO of Uala in a statement. "Now we're going to work on developing a common platform for the three markets."
Read more: Agenparl (Italian)