This Parisian startup ramps up €5 million to transform business sales processes in France and beyond

Paris-based startup specialised in sales compensation software, Qobra has raised €5 million funding
This Parisian startup ramps up €5 million to transform business sales processes in France and beyond

Cash compensation for sales teams is the single largest sales cost component for most B2B companies. Despite this, companies struggle to manage sales commissions efficiently, often relying on manual, complicated and time-consuming processes and Excel files that are difficult to decipher and prone to errors.

Paris-based startup specialised in sales compensation software, Qobra has raised €5 million funding. The round was led by Breega and saw the participation of angel investors. The new capital will drive the company’s recruit programme as it looks to hire over 30 new talents to boost its development in France, Germany and the U.K.

Founded in 2020 by Antoine Fort, Tanguy Moullec and Axel Poitral, the French startup offers an online solution for managing variable compensation for salespeople. It has developed an easy-to-use digital sales compensation platform for businesses. Qobra’s innovative no-code platform enables companies to automate any commission calculation rule quickly and seamlessly, thereby improving the confidence and motivation of their teams.

Antoine Fort, co-founder and CEO of Qobra said: “Commission calculation is both complex and critical. Every company has a unique commission plan that is even more complex than payroll because it involves a lot of business data, stored in varying tools, with different rules for different teams, which also tend to change over time.”

In just 12 months, the platform has dealt with over €100 million in commissions on its platform from a number of large clients, including Doctolib, Spendesk, Agicap and LaForêt Immobilier.

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