Monetisation in e-sports has often been a challenge. Eliminating barriers and empowering e-sports content creators with a new, free, immersive, audience channel is the need of the hour.
Cashing in on this, UK-based creators of virtual e-sports stadium, Virtex is offering new revenue streams and has raised $3.2 million in a funding round to expand its team.
The startup’s Virtex Stadium provides engagement with e-sports - where fans can view the gameplay live in 3D in the centre of the stadium. Fans can even jump from their seat right into the game and follow their favourite players in real-time as the action unfolds. In doing so, the company aims to remove the limitations of the real world to redefine the e-sports and sports fan experience to allow experimentation and innovation to create unforgettable live shows and events.
The seed investment was supported by Global Founders Capital, All Iron Ventures, Graph Ventures and Sure Valley Ventures, as well as prominent angel investors such as Soccer World Cup winners Mario Götze, and Andre Schürrle and the founders of XL Esports, Wouter Sleijffers and Mark Cater.
Post its partnership with Meta and Echo VR, the new infused capital will be used to drive the company’s growth and establish its presence through similar partnerships.
Tim Mcguinness, co-founder and CEO of Virtex said: “Through my proximity to and passion for the growing industry of over five hundred million fans, I’ve gained a deep understanding of what those passionate about e-sports are looking for from their community. With this funding and our continued growth, the value of this billion-dollar industry will continue to grow at all levels of the ecosystem, as fans and players alike will have new platforms to connect.”