Hamburg-based B2B SaaS consumer insight platform quantilope has raised an $8 million funding round led by Dawn Capital, with participation from existing investors Senovo and Surplus. The company plans to use the money for the further development of its platform and expansion beyond the German borders.

quantilope’s product is a consumer behaviour insight SaaS platform aimed first and foremost at large corporations that work in the consumer goods space. The startup stated that its product is currently used by over 100 companies.

“We are now empowering users across organisations to make insight-driven decisions in areas such as demand planning for eCommerce stores, car design for automotive manufacturers or marketing at consumer products firms,” said Peter Aschmoneit, CEO and co-founder of quantilope.

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