French mobile survey startup Happydemics raises €2 million

shaheen@tech.eu

French startup Happydemics has raised €2 million. The funding comes from Starquest, the Finance Innovation Technology Fund, and several business angels including Frédéric Mazzella, Frédéric Basseto, Alexandre Ichai, Sébastien Duclos and Julien Godin from Playtwo, Olivier Mazeron, and Ruben Nataf.

The startup, founded in 2015 by Tarek Ouagguini, specialises in customised mobile surveys.

The company has been developing a solution to analyse mobile activity, and uses this data to allow its customers to adapt their offers for advertising campaigns.

Happydemics has attracted several major customers in the past two years, including Bouygues Telecom, IBM, DIM, the Shiseido Group, and Caterpillar. The startup claims to have an average response of 11 percent on its survey campaigns, versus 1.5 percent for its competition.

With the new capital the startup plans to double its workforce to 20 employees and accelerate the development its product, especially by strengthening its data management platform.

Read more: Maddyness (French)

Share this:
Share on linkedin
Share on facebook
Share on twitter

Get exclusive access to news, data and actionable insights on the European Tech innovation ecosystem(s)

By subscribing to Tech.eu, you gain instant access to curated European technology news, market intelligence and interviews with leading startup founders, investors and more. Sign up now in under a minute to deepen your knowledge on the European Tech innovation ecosystems on a daily basis.