Swiss mobile computer vision startup Scandit, which scans products to incorporate them in the Internet of Things, has raised a $30 million Series B financing round. The investment was led by GV, with participation from NGP Capital and existing investor Atomico, among others.

Companies in industries such as retail, transportation and logistics, manufacturing, and healthcare use Scandit’s technology to create mobile apps for enterprise workflows, such as mobile point of sale, mobile shopping, self-checkout, inventory management, and proof of delivery.

Scandit has gone beyond barcodes, smartphones, and tablets to enable the capturing and decoding of text, objects, and other visual identifiers using wearables, drones, robots, or stationary cameras. In this way, Scandit extends the Internet of Things to everyday objects by allowing them to be identified, tracked, and superimposed with relevant digital information.

“We’re thrilled to have GV and NGP Capital as partners. Both have a deep understanding of the opportunities that exist for advanced mobile computer vision,” said Samuel Mueller, CEO of Scandit. “This new funding will enable us to keep up our rapid growth, but also, looking at the bigger picture, it’s going to increase the overall adoption of mobile computer vision and augmented reality in the enterprise, which will help to streamline operations and lead to cost savings.”

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