Berlin-based digital coaching startup scoops up $23 million to enter UK, Ireland and boost European expansion

Berlin-based digital coaching provider Sharpist, which has now raised $23 million in Series A funding
Berlin-based digital coaching startup scoops up $23 million to enter UK, Ireland and boost European expansion

In the $300-billion worth corporate learning and development market, there is an untapped market for digital coaching. Cashing in on this is Berlin-based digital coaching provider Sharpist, which has now raised $23 million in Series A funding.

The round was co-led by Endeit Capital and Capnamic with participation from selected business angels, including the former VP of Workplace at Meta Julien Codorniou, French venture studio Founders Future, and Porsche Ventures, the venture capital unit of Sharpist’s customer Porsche AG, and existing investors Vorwerk Ventures and btov Partners.

The funding will help fuel the company’s mission to drive the growth of organisations and their people through digital coaching and personalised learning journeys. The German platform provides companies with personal business coaches from an international network of certified coaches via its mobile and web app, supplemented with personalised learning content.

Going forward, it plans to double the size of its 100-people strong team in 2022, cementing its position as a leader in the digital coaching market. With the fresh capital, it will accelerate growth across Europe and product development with a focus on product experience. Additionally, the company plans to expand to new markets, including the UK and Ireland, opening a branch in London in the coming months.

Hendrik Schriefer, CEO and Co-Founder of Sharpist said: “The fresh capital allows us to further invest in our industry-defining product experience and gradually position Sharpist as the market leader for digital coaching in Europe.”

Martijn Hamann, Co-Owner and Partner at Endeit Capital said: “By supporting Sharpist, we are further executing our belief in intelligent empowerment. The startup is a prime example as it connects the next generation workforce with selected and certificated coaches through their data-driven platform.”

Enterprise clients that currently rely on the platform to retain and grow their talent include STRABAG, Franke, and Otto Group. In Ǫ4 2021, Zalando, Metro, and BASF joined the impressive customer roster.

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