Paris-based start-up Iteration X, a collaboration platform, has raised $4.7 million in seed funding to keep working on product development and business development in the US where it has launched.
The round was led by Connect Ventures and includes La Famiglia, Diaspora Ventures and a host of angel investors including Jonathan Anguelov (Co-founder, Aircall), Nicolas Dessaigne (Co-founder, Algolia and Group Partner, YC), Thibaud Elziere (Founder & CEO, eFounders/Folk), Tony Jamous (Founder & CEO, Oyster), Jeremy Le Van (Co-founder, Sunrise), David Okuniev (Co-founder, Typeform) and Peder Stahle (CPO at Kry).
Born of frustration Iteration X was founded in 2021 by Mehdi Djabri, Aymeric Sans and Flora Michalon. They were frustrated with the iteration process once products were live, so they went about solving the ‘inefficiencies and technical hurdles’ encountered during the build of web products.
“We love design-led companies and Iteration X is a powerful innovation in product and web design. Iteration X fits well into our ‘in-context collaboration’ thesis. That is, fixing a broken workflow across multi-functional teams through a product that augments on point, contextual collaboration,” said Pietro Bezza, co-Founder and Managing Partner at Connect Ventures.
“Mehdi has a compelling vision of the future of digital design and how to improve product development better and faster. We’re thrilled to partner with him and with the Iteration X team in their journey” he added.
Iteration X allows teams to collaborate directly on their live products and websites without switching context - the platform also integrates with several existing tools and workflows such as JIRA, Slack, Notion and Asana.
“Teams are wasting considerable time capturing and fixing issues on their web products and going back-and-forth with their teammates, sending screenshots, emails, messages and videos. This becomes increasingly painful as products grow and teams increase in size or when agencies are working with multiple clients” said Mehdi Djabri, CEO and co-founder of Iteration X.