New q-commerce player arive raises €6 million in seed funding

Looking to stand out in an already crowded marketplace, new q-commerce player arive promises the delivery of high-end consumer goods in 30 minutes or less. Already active in its home market of Munich, arive’s €6 million seed funding round is expected to drive international expansion plans.

Leafing through the mechanism, there’s nothing particularly noteworthy going on here. Well-known brands, last-mile delivery logistics, “innovative tech stack”, bicycle delivery, yadda yadda yadda. Going one step further, the brand claims, “This seamless service will ensure you can order what you want, when you want, allowing customers to reclaim their time and get on with experiencing life, instead of waiting for an order.”

“We found the brands we love are still stuck in a three-day delivery scheme. For today’s time-poor consumers, this is too long,” commented co-founder Maximillian Reeker.

But hang on a minute, the startup does make a rather good point with the fact that up until now, the almost instant delivery market has been focused on groceries and not much else. OK arive, I see where you’re going with this. Touché.

And it’s not just any brand that makes the cut at arive. The startup has a pre-defined set of criteria that include sustainability, impact on culture, and values that must be met before an invitation is extended. Brands on tap at arive (so far) include Dr. Barbara Sturm skincare products, Lululemon leggings, and Sonos speakers.

Although I’m skeptical about the viability of arive’s offer, highly respected players 468 Capital, La Famiglia VC, and Balderton Capital, all ponied up and contributed to the €6 million round.

But I’m guessing it took longer than 30 minutes.

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