Salesforce plans to invest up to $100 million in European enterprise cloud startups in the next few years

robin@tech.eu

Salesforce Ventures, the American cloud behemoth's corporate investment arm, has earmarked $100 million to back promising European enterprise cloud software startups, TechCrunch reports.

The news comes right after Salesforce Ventures was revealed to be the latest investor in the Series A round of Portugal's Talkdesk. Just over a year ago, Salesforce announced that it had set up a $100 million 'Salesforce1' fund to invest in mobile innovation, specifically.

London-based Alex Kayyal, who recently joined Salesforce Ventures, will head up the European operations of the corporate VC.

For some very related additional reading:

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Google sets up European venture capital arm with initial $100 million fund and four general partners

Point Nine Capital debuts €55 million fund to back early-stage SaaS and marketplace startups

Swiss-German VC firm b-to-v Partners joins the fundraising craze with a €100 million+ third fund

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European VC firms raised more than €2 billion in Q2 2015, an increase of 30%

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