Global seed investment firm 500 Startups (disclosure: also a tech.eu backer) is today announcing its latest regional fund, which is focused on the Nordics (Sweden, Norway, Denmark, Finland and Iceland), after earlier sharing plans for a pre-accelerator based out of Oslo.
The new fund will be targeting $15 million and focused on early-stage investments. A lot of them, in fact: 500 Startups, true to its modus operandi, plans to make 100+ investments into the region over the next few years.
Its main areas of focus will be "SaaS, Mobile, Marketplaces, E-commerce, Fintech and Music/Video".
The fund will be led by Sean Percival (pictured above in appropriate attire), and will include local venture partners in each of the key ecosystems.
500 Startups says it wants to bring "Silicon Valley’s best practices" to the region, particularly when it comes to growth marketing techniques and internationalisation strategy. The firm is kicking off with its pre-accelerator program in January 2016, followed by an additional program in Stockholm in April 2016.