Dutch rental platform HousingAnywhere acquires Rentmate to capture medium-term market in Iceland

Dutch rental platform HousingAnywhere acquires Rentmate to capture medium-term market in Iceland

Rotterdam-based HousingAnywhere has bought Icelandic rental platform Rentmate, the latest step toward the Dutch company’s goal of becoming the largest end-to-end online rental platform in Europe by 2022. The deal comes just two months after acquiring the German housing advertising website, Studenten-WG.

“Iceland is an emerging destination for international students, so strengthening our presence there was a strategic choice,” explained Djordy Seelmann, CEO of HousingAnywhere. “In addition, Rentmate has a similar vision of the medium-term rental market, with a strong focus on digitisation, automation, and online payments. This makes the platform a perfect match for us.”

Eyþór Logi Þorsteinsson, one of Rentmate's founders, commented: “We are very pleased to transfer Rentmate to an organization that we trust can continue helping both landlords and tenants in the medium-term market.”

With the acquisition, landlords gain access to nearly 8 million potential tenants via HousingAnywhere’s self-service platform. In addition, they’re provided with AI for fraud detection (Penelope) and tools to determine the optimal rent (RentRadar). New Rentmate website visitors are already forwarded to the HousingAnywhere platform, but existing Rentmate accounts will remain accessible until the end of May. Rent payments made through the Icelandic platform will continue as is.

Further details of the acquisition were not disclosed. Founded in 2015, HousingAnywhere raised a €6 million Series B round back in 2018.

Photo features Djordy Seelmann, CEO of HousingAnywhere.

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