Today pet-wellness company Jampy announced the successful closure of a €1 million Pre-Seed investment round.
Founded in 2022 in Italy by two female entrepreneurs, Jampy strives to redefine and elevate the standards of quality and sustainability in dog care products by introducing ethical, plant-based alternatives to current offerings — important as regulations are currently lacking in Europe.
Jampy is already distributed in Italy and across specialised premium pet shops internationally.
The company has launched eight products in plastic-free packaging, securing the market's cleanest labels with its plant-based supplements and natural grooming line - a true reflection of its dedication to sustainability in pet care.
Jampy offers two product lines:
Vitamins and Superfoods: supplements developed with the support of nutritionists and specialists in dog nutrition.
All Jampy products are meat-free, with dosages optimised for the dog's weight and containing natural appetisers that dogs love.
Clean Beauty: These skin and coat care products are derived from the human-grade certified supply chain and are balanced for dogs' pH.
Jampy conducts extensive research to source plant-based ingredients, using only those proven to be safe and effective.
The startup has secured funding from investors led by the European fund 360 Capital and three business angels, including Nicola Drago of VP DeA Capital, Claudio Bellinzona and Fabio Zecchini (both former co-founders of Musement).
According to Rosa Scelsa, co-founder and CEO of Jampy:
"This is an important achievement because, in addition to the trust placed in us, it confirms the validity of our business model and its growth prospects in the market.
We are grateful for the support received and excited to use these funds to pursue our mission, which is to redefine the quality and sustainability standards of dog care products."
Federica Signoriello, co-founder and CPO, shared:
"This funding will allow us to take our creativity and innovation to new levels, providing solutions for the well-being of our dogs, whom we consider our children.
We are determined to make a difference in the pet wellness sector by offering solutions that can enhance the well-being of dogs and simplify the lives of their pet parents."
Lucrezia Lucotti, Investment Director at 360 Capital commented:
"We are thrilled to support Jampy on its journey. The rise of pet supplements and grooming products marks one of the main growth trends in the pet care industry.
This is not surprising considering the number of pets in Europe and in Italy and the limited and commoditised pet product offerings available today".
The completion of the Pre-Seed round enables the company to accelerate its growth by developing new products and expanding distribution both online and offline.
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