SoundCloud, the audio platform company started in Berlin back in 2007, has acquired rights management and distribution company Repost Network to beef up its range of services it can offer its network of now more than 20 million creators.
Terms of the deal, which is expected to close in the next few weeks, were not disclosed.
Founded in 2015, Repost Network’s technology platform offers distribution to 25+ stores, content protection, and support for (mostly emerging) artists to advance them to the next stage in their careers. It's been working with SoundCloud for some time now.
For SoundCloud, which currently hosts over 200 million tracks, this acquisition enables it to provide creators with a seamless upstream to Repost Network’s invite-only tools and services.
"Repost Network has been working with SoundCloud since the early days of its monetization initiative, and we are ecstatic to join the world’s largest audio creator community," said Jeff Ponchick, co-founder and CEO of Repost Network.
"Our mission is to help artists make a living through their audiences online, and by joining the SoundCloud family we can help even more emerging artists take the next step in their career, earn more revenue and be heard by more fans."