London-based virtual events platform Hopin has launched a mobile app. the latest move in the company’s rocketing success fueled by the coronavirus crisis. Last month the company bought its competitor StreamYard for $250 million. Less than one year ago, pre-pandemic, the startup announced a humble £5 million seed funding round. The mobile app is part of Hopin's larger goal to match its platform with the trend toward hybrid events, which are both real-world and virtual. Available later this month, the app gives organisers the same features of the traditional platform, with access to real-time analytics and reports, team communication channels, attendee profiles, audience questions and feedback, sponsoring and full social network integration.
On the flip side, mobile app attendees still get the benefits of polls, chats, a dynamic agenda, one-on-one networking and access to live-streamed sessions and keynotes. In the future, when events take place in person again, the app will serve as a secondary source of information, planning and networking.
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