Oslo-based visual editing platform Vev raises €5 million in seed round led by EQT Ventures

Oslo’s collaborative interactive digital content and website development platform Vev has raised €5 million in a seed round led by EQT Ventures. The raise also saw participation from existing investors Sagene Tech Ventures and Skyfall Ventures. There was no indication that previous investors DMZ and Newmark Capital participated. The funding is slated to be used towards the public launch of the service, future development of the product, and the scaling of the commercial team. Including this raise, and at current market rates, Vev has brought home €5.8 million.

Founded in 2017 by Fredrik Evjen Ekli, Nicolay Thafvelin, and Tine Karlsen, Vev, or Verdensvev, which in itself is a play on the Norwegian word Verdensvevde meaning (more or less) world wide woven, streamlines the web design workflow through the inclusion of all stakeholders, developers, designers, and content creators, via a weave of code and no-code processes. This translates into users being able to produce web content free of coding experience and the ability to modify and create code components upon need.

“We are entering a new era of visual web design, where we are bringing together code and no-code to allow unlimited creative freedom through frictionless collaboration between designers and developers in one platform,” says CEO Tine Karlsen. “Designers, developers, and content creators can now collaborate using Vev when building and launching interactive websites; igniting a fully immersive experience.”

Vev counts Netflix, Osprey, and The Economist as clients.

Of note, Vev now becomes the 10th startup found by EQT Ventures’ AI scout Motherbrain, and the fund’s first investment in a Norwegian property.

“Vev is part of the next wave of groundbreaking tools that is entering the ecosystem, bound to propel a shift in visual web design. With my background as a marketer, I am excited about the potential in truly enabling seamless collaboration between developers, creators, and designers,” says EQT Ventures’ Sandra Malmberg. “Ultimately the web is where you win, through unique, immersive, and engaging experiences.”