Barcelona's newest Web3 sports entertainment outfit Eterlast has left stealth mode to announce €4.6 million of seed funds, aimed at bringing NFT digital collectibles so that fans can licence and own matches and highlights and clips that have defined sporting history.
A spinout from Founders Factory venture studio, Eterlast has its first metaverse entry published already, in the form of April's Tyson Fury fight - a sixth-round knockout victory against former WBC heavyweight champion Dillian Whyte.
Fury fans can access the portal to buy NFT licences for key moments from the bout, thanks to a partnership of Eterlast and boxing promoter Queensberry Promotions, which also has scope to digitise tokens for rugby.
NFTs are just one side of the equation. Eterlast envisages becoming a leader in blockchain gaming - a hot frontier for the crypto space this year. Gamers can expect to have more "play-to-earn" titles on web browsers and smartphones, with games across a wide number of genres.
Joan Roure, CEO and founder of Eterlast, said: "We are embarked on a mission, building the bridge for the next billion fans to enter Web3. We are targeting to consolidate global fragmented sports that tap into hundreds of millions of fans that enjoy their sport on a regular basis.
"We understand NFTs not as a product, but as a technology that enhances the experience of current use cases around gaming, collecting, and experiencing live events."
Leading the seed round is investing partner Oli Strong on behalf of Supernode Global, who says Supernode is ecstatic to have a view on sporting NFT/metaverse technologies. Strong said: "The team have done a fantastic job to date, securing impressive partnerships and IP to integrate with their platform.
"In our view, there is a huge opportunity at the intersection of Sport and Web3 and Eterlast are uniquely positioned to capitalise on this.
"This is a pivotal point for the company and we're delighted to be participating alongside so many other specialist investors."