Germany-based Peec AI, a startup building a leading AI search platform for marketing teams, has raised a €5.2 million seed round, just weeks after closing a €1.8 million pre-seed round in April.
The total €7 million raise comes only five months after the company was founded, driven by a surge in revenue growth.
Peec AI is building an analytics platform that enables marketing teams to analyse and improve their brand visibility in AI search.
AI search platforms like ChatGPT and Perplexity are changing how people find information, with 27 per cent of consumers now using them for at least half of their searches. As a result, AI search is quickly becoming a critical channel for marketing teams to reach and engage their audiences.
Peec AI helps marketing teams tap into this shift by showing how their brand performs in AI search, benchmarking against competitors, tracking mentions, and identifying the sources driving the most impact. With these insights, teams can develop smarter strategies to boost traffic and conversions from AI search platforms.
Marius Meiners, co-founder of Peec AI, comments:
Companies have to adjust to a world where people are asking ChatGPT and Perplexity which TV to buy or where to go for vacation, while searches on Google are going down. We want to give marketers the tools to win on these new platforms and drive growth for their companies.
The seed round was led by early-stage venture firm 20VC, with participation from Antler, as well as Foreword VC, Identity.VC, Combination VC, and S20.
Kieran Hill, Partner at 20VC, said:
Peec’s growth is obviously phenomenal, but early-stage venture ultimately comes down to two key elements - is this a world-class team, and are they directionally right? In the case of Peec, this team is the most cracked I have met in 2025. A+ product taste, insane work ethic and talent that runs deep throughout the company. Writing this check was a no-brainer for 20VC.
Christoph Klink, Partner at Antler, thinks that brands can’t afford to ignore AI search, adding:
With Google alone reporting 1.5 billion monthly users of AI search in 100 countries, this is a new digital media that will be critical to the visibility and reputation of companies around the world. Peec AI gives marketing teams the tools they need to succeed in the AI search era.
The founding team has a hunger and grit that only comes from being serial entrepreneurs. They have the technical expertise and vision to make Peec AI a category-leading AI search business. I am delighted to have supported Peec AI from day zero and the speed with which they have raised this funding is testament to their long-term growth potential.
Lead image: Peec AI team | Photo: Uncredited
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