Flovi, Finland’s largest technology company specialising in car relocations, is expanding to Poland.
With Flovi, car dealerships, rental and leasing providers, and car-sharing platforms can move vehicles quickly, smoothly, and cost-effectively, which enables them to expand their business and easily sell cars across the country.
I spoke to CEO Aapeli Kallunki about their expansion, the evolution of their platform, and why Poland represents a key strategic step in their European growth journey.
Co-founding the company back in 2008, and CEO since 2015, Kallunki contends that “it’s always been about creating value — not only for myself, but for our stakeholders: our employees, customers, drivers, and owners. From day one, our focus has been on clarity, accountability, and empowerment.”
“When we started, the logistics industry in Finland was broken. It was slow, expensive, and unreliable — and car transfers were often coordinated through endless phone calls and emails.
We saw an opportunity to fix that. In the early days, every transfer was booked manually, one deal at a time. But we built trust because we delivered what we promised.”
In 2016, the team began building its own technology to automate and optimise the entire process. Then in 2024, it acquired Saka's entire driving logistics operations, including over 100 skilled drivers and logistics professionals from Saka.
It has built a strong in-house tech team and developed a platform that combines the best price and speed in the market.
“We’re building the backbone of Europe’s car logistics. In a sector where speed and reliability are everything, we’re proving that digital-first doesn’t just mean convenient — it means transformative.”
Critical to Flovi’s success is its UX. Flovii is designed so that anyone in the automotive business can book a car relocation in seconds.
"It’s as easy as ordering a rideshare — no phone calls, no waiting, no uncertainty,” shared Kallunki.
“Our platform removes all the back-and-forth that used to define car logistics. With just a few clicks, customers get instant prices, exact delivery times, and full transparency throughout the journey.”
Car relocations in Poland have long relied on manual coordination through phone calls and emails. Flovi is transforming this process with its digital-first platform, delivering unprecedented convenience, speed, and reliability.
Customers can now order relocations directly through Flovi’s platform, receiving exact pricing and delivery times instantly. As a result, even long-distance car deliveries are now completed in days rather than weeks.
According to Kallunki, digital optimisation means fewer empty trips and better route utilisation.
“We’re making car logistics more efficient — and more sustainable — at scale.”
Poland marks Flovi’s third market entry following Finland and Sweden, representing a key step in the company’s broader expansion strategy. Kallunki shared some of the key to Flovi’s market entry strategy:
“We’re setting up a local office and building a network of vetted, Polish-speaking drivers — clear communication and professional service are essential. Every car is insured during transit, and within six months we expect to reach the same speed levels we’ve achieved in Finland.”
The company aims to transform car logistics in ten countries by 2028 and become Europe’s number one choice for vehicle transfers. Poland was selected as the next market due to its strong economic growth, long distances between major cities, and large car industry.
In 2024, almost 1.5 million cars were registered in Poland.
“We are particularly strong in long-distance transfers, and Poland’s car industry is consolidating in a way that increases the need for internal relocations between dealerships across the country,” says Kallunki.
“Customers here are used to relying on ad hoc solutions or waiting as long as 1–2 weeks for truck transport. We will cut that time down to just one to two days.
By combining speed with a seamless digital platform, we’re not only saving time and money for our customers but also setting a new standard for vehicle logistics and car transfers in Poland and across Europe.”
In Finland, Flovi currently delivers relocations in an average of 22 hours. The company expects to reach similar speed levels in Poland within six months of launch. Flovi has experienced rapid growth in recent years.
In 2024, the company generated approximately €12 million in group-level revenue and completed more than 100,000 car transfers, covering nearly 23 million kilometres.
In 2023, Flovi secured a €3.5 million equity investment from Voland Partners to accelerate its international expansion and strengthen its position as a pioneer in digital car logistics.
Lead image: Flovi CEO Aapeli Kallunki. Photo: uncredited.
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