Trendtracker raises $7M to scale its AI strategic intelligence platform

The new capital will enable Trendtracker to expand globally, with emphasis on the US and Middle East markets, while supporting continued AI and product development.
Trendtracker raises $7M to scale its AI strategic intelligence platform

Ghent-based tech scale-up Trendtracker has closed a $7 million Series A funding round led by Armilar, with participation from existing investor Capricorn Partners. The investment will support the further development of Trendtracker’s autonomous AI strategy and foresight platform, which is designed to help organisations streamline strategic research, planning, and decision-making amid growing demand for AI tools that improve how organisations anticipate change and make strategic choices.

Founded in 2019, Trendtracker provides an AI-powered strategic and foresight intelligence platform used by enterprises, governments, and consulting firms to monitor their external environment, identify emerging trends, and support the development of forward-looking strategies. Its platform is used by teams at organisations including Siemens, PepsiCo, P&G, PwC, Arthur D. Little, and Ageas.

In an environment of constant change and increasing data volume, traditional strategy cycles are becoming less effective. Decision-makers need ongoing visibility into emerging trends that may create risks or opportunities across political, economic, social, technological, legal, and environmental domains.

Trendtracker addresses this need with an always-on, AI-powered strategic intelligence platform that continuously monitors global signals, interprets them in context, and connects developments to their potential strategic impact. This helps organisations and governments act more quickly, make better-informed decisions, and anticipate disruption.

Trendtracker’s platform is built on a predictive architecture and a coordinated system of AI agents that continuously detect, score, forecast, and interpret emerging trends by quantifying and explaining a range of impact KPIs. Drawing on this contextual understanding, the system provides leaders with deterministic, explainable, and transparent strategic intelligence on a 24/7 basis.

According to Vincent Defour, CEO of Trendtracker, the company aims to reshape how teams working in strategy, risk, insights, innovation, and foresight operate.

The AI doesn't just look at the past, but actively models strategic recommendations, predicting the future for businesses. Our technology functions as a strategic sparring partner, enhancing leadership judgment without supplanting it.

Combining advanced AI with foresight expertise, Trendtracker positions itself as an autonomous AI strategy and foresight partner, helping organisations detect change earlier, understand its implications more deeply, and make informed decisions about their future direction.

With a global customer base, Trendtracker plans to use the new capital to further develop its AI Analyst architecture, enhancing its multi-agent systems to automatically map organisational environments, analyse key sources of uncertainty, generate scenario-based forecasts, and recommend prescriptive strategic actions with clear rationale. The company will also accelerate its expansion in the US and the Middle East, supported by new strategic partnerships and a stronger local presence.

In addition, Trendtracker intends to deepen its integrations and alliances with consulting firms, strategy and innovation platforms, global data providers, enterprise partners, and public-sector organisations, while scaling its hybrid team with senior talent in AI, foresight, engineering, and commercial leadership.

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