Since when is Israel part of Europe?
It's part of the European startup and technology industry as far as we're concerned.
And what about TomTom a worldwide leader thanks to its unique technologies in mapmaking, routing, guidance and traffic information ....out of Holland. One of the few global consumer electronics brand to be 100% European. Good article and excellent initiative to shine a light on the wealth of innovations coming out of Europe.
No Swiss StartUps ? Wua.la, Doodle.com, Moonga.com, Poken.ch, Skeeble.com, Coteri.es & many more ... Switzerland is under the radar ?
Well if we ever decide to make a comprehensive list, we'll be sure to include Swiss startups. As long as you realize that wasn't the goal of this post.