Netherlands-based fitness startup Virtuagym raises €6 million Series B

Virtuagym, an Amsterdam-based fitness platform and mobile app, has raised €6 million in Series B funding led by growth investor Endeit Capital.

Virtuagym allows gyms and other fitness spaces to manage every aspect of their business on its platform, including scheduling and booking, nutrition software, coaching, membership management, and invoicing. The startup currently has over 200 employees, and works with fitness spaces in over 80 countries worldwide. The new investment will be used to strengthen the startup's market position in Europe and the Americas, and to expand into new markets, such as yoga studios, martial arts, and dance studios.

"Technology is gaining momentum in the health and fitness industry," said Hugo Braam, CEO of Virtuagym. "As a front-runner in the space we've been promoting technology for over a decade now, and it's great to see the market finally shifting. We are delighted to have Endeit Capital joining us. They have a strong track-record in scaling tech businesses internationally and are also experts in the areas of software and content. With their support and this new round of funding, it will help us to accelerate the international roll out and to keep investing in innovation to maintain our position as the industry innovator. "