Big Deal: Denmark’s Podimo is quietly taking on the giants when it comes to podcasting

Welcome to 'Big Deal', Tech.eu's weekly feature that takes a closer look at some of the most significant funding and exit deals in European Tech.

This week, we're putting “open podcast platform that offers a subscription service for creators” Podimo under the microscope and aim to dissect how this relatively young company, just three years since its founding, is quietly taking on the giants of the podcasting world. And yes, I’m talking about you Apple, Spotify, and Google.

Podi Who?

Right. Let’s address the elephant in the room first, shall we? If you’re outside of Denmark, Norway, Germany, Spain, The Netherlands, and 17 Latin American countries including Mexico, there’s a distinct possibility that you’ve never heard of Podimo. And quite frankly, before late last year neither had I.