Amsterdam-based venture capital fund Curiosity has thrown its money into the ring of Dreamdata's funding round bringing it to a total of €7 million.
Denmark's Dreamdata announced it had raised €6 million in Series A funds back in early December 2022. That round was led by Signals Venture Capital, with participation from InReach Ventures, Crowberry Capital, Seedcamp, Futuristic.vc and Preseed Ventures.
B2B revenue attribution tools like Dreamdata's enable end-to-end tracking as customer interactions; the data is anonymised and then retagged as a time series with additional profiling categories to support the analytics.
Dreamdata's platform offers revenue insights for customer interactions with commercial tools and traffic sources in the B2B provider's ecosystem - a long-standing challenge for B2Bs.
“Also in the B2B market, an increasing number of businesses take a digital, data-driven marketing and sales approach. Dreamdata offers a unique account-based analytics solution that customers love. We are very excited to support the founders in their ambition to grow Dreamdata into the global B2B marketing and sales analytics platform," says Herman Kienhuis, managing partner Curiosity.