AI-powered debt management startup “breaking through challenges”

As part of the Spotlight series, we spoke to the founder of Midlands and Scotland-based AI-powered debt management startup inicio.AI about its rapid ascent and plans for 2024.
AI-powered debt management startup “breaking through challenges”

The founder of a UK AI-powered debt management startup came up with a filial-loving marketing slogan for inicio.AI while watching her 19-year-old “huge rugby player” son playing rugby recently.

“He was playing a game at the weekend and he just absolutely flattened three people and there is a picture of him and bodies flying,”

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