Polish storytelling software startup Prowly raises $1.1 million in seed funding


Warsaw, Poland-based Prowly, which offers a SaaS tool for PR professionals that helps them jumpstart and manage online conversations, has raised $1.1 million in seed funding.

The investors are Internet Ventures FIZ (managed by Private Equity Managers), and Bluerank, a digital marketing agency. The company was previously backed by Polish incubator Ventures Hub.

At the heart of Prowly’s offering, which the Polish software startup hopes to market heavily abroad with the fresh cash, is 'Brand Journals', which enables companies and agencies to put all of their social and video channels, photos and blog posts in a single place. Prowly also enables users to manage contact databases, create good-looking brand releases and their distribution.

"Our business model is based on monthly recurring revenue, which makes it very transparent and allows us to prepare relatively precisely plans for growth. On the other hand, it’s attractive from a potential client’s viewpoint, since the platform can be thoroughly tested before making a decision to use it long-term," said Joanna Drabent, co-founder and CEO of Prowly in a statement.

Prowly has been in the market for almost two years, and is used by well-known brands like IKEA, Spotify, National Geographic and Allegro.

Share this:
Share on linkedin
Share on facebook
Share on twitter

Get exclusive access to news, data and actionable insights on the European Tech innovation ecosystem(s)

By subscribing to Tech.eu, you gain instant access to curated European technology news, market intelligence and interviews with leading startup founders, investors and more. Sign up now in under a minute to deepen your knowledge on the European Tech innovation ecosystems on a daily basis.