Frontify collects $22.3 million Series B to grow brand management platform across Europe and the US

Frontify collects $22.3 million Series B to grow brand management platform across Europe and the US

Frontify, the Swiss brand management platform, has raised a $22.3 million Series B funding round led by EQT Ventures with some help from existing investors, including Blossom Capital, Datartis Ventures and Thomas Dübendorfer, Tenderloin Ventures, and Myke Näf.

Since its founding in 2013, Saint Gallen-based Frontify has grown dynamically and inclusively, covering many disciplines related to brand management: brand assets, marketing, design, developer teams, communication teams, etc.

The software’s customizable solutions can meet the specific needs of businesses ranging in size, industry, and market; from freelancers to multinational corporations. Over 2,500 companies use the software today, including Facebook, Dyson, Centrica, Lufthansa, Vodafone, and Allianz.

Commenting on the new investment, Frontify founder and CEO Roger Dudler said: “With a rapidly growing worldwide customer base, we continue to see validation in our platform and the niche we’ve established in the market. We’ve been fortunate to work with some amazing investors thus far that really believe in what we’ve been creating. That momentum has put us on the edge of something really exciting. With the collective knowledge and passion of EQT Ventures, especially Ted Persson, we’re confident in taking Frontify to that next stage.

As for what’s next for the company with EQT Ventures as an investor, Dudler continued: “Increasing our footprint across Europe, cracking the code to the US market, continuing to innovate on our product and shaping brand on an even deeper level than before; these are the kind of initiatives we forecast championing together.”

The Swiss company’s last fundraise was an $8.3 million Series A round in the fall of 2018, led by Blossom Capital.

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