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Acquisition

Cowboy seals majority-stake deal with ReBirth to restart production and stabilise operations
Brussels e-bike company Cowboy has officially…
Cowboy seals majority-stake deal with ReBirth to restart production and stabilise operations
Cate Lawrence 18 December 2025
Mobility

Belgian ebike company Cowboy shifts assembly operations to France
Today, Belgian e-bike company Cowboy announced that it had fully moved its assembly operations…
Belgian ebike company Cowboy shifts assembly operations to France
Cate Lawrence 19 February 2025
Mobility

Belgian e-bike pioneer Cowboy raises €5M, eyes profitability in 2025
Belgian e-bike manufacturer Cowboy has raised €5 million and is gearing up for profitability…
Belgian e-bike pioneer Cowboy raises €5M, eyes profitability in 2025
Cate Lawrence 05 September 2024
General 0

Belgium: Nurturing tech talent and entrepreneurship in the heart of Europe
Strategically located in the heart of Europe, Belgium leverages its multilingual and highly…
Belgium: Nurturing tech talent and entrepreneurship in the heart of Europe
Tamara Djurickovic 13 June 2024
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Mobility

Cowboy shows compelling resilience in a turbulent e-bike market
I quite like a pun, and when the CEO of an e-bike company describes their year as "a hell of a…
Cowboy shows compelling resilience in a turbulent e-bike market
Cate Lawrence 15 December 2023
General

Atomico's ins and outs, Sweden's Brite Payments secures $60M, and we remember Cowboy co-founder Karim Slaoui
This week, our research tracked more than…
Atomico's ins and outs, Sweden's Brite Payments secures $60M, and we remember Cowboy co-founder Karim Slaoui
Dan Taylor 06 October 2023
Mobility

Cowboy responds to the VanMoof situation with Bikey, an app to keep the VanMoof community riding
As rumoured for several weeks now Dutch e-bike…
Cowboy responds to the VanMoof situation with Bikey, an app to keep the VanMoof community riding
Fiona Alston 13 July 2023
Mobility

Cowboy goes Dutch with its latest e-bike, the Cruiser
Belgian e-bike company Cowboy has launched a new bike, the Cruiser - an answer to the request…
Cowboy goes Dutch with its latest e-bike, the Cruiser
Fiona Alston 03 July 2023
E-Commerce & Marketplaces

The future of insurtech is embedded, seamless, and effortless
I never thought much about insurance until I moved to Germany and discovered that if I lost my…
The future of insurtech is embedded, seamless, and effortless
Cate Lawrence 04 May 2023
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Mobility

Cowboy brings AdaptivePower to its ebikes and shows why community building is critical to D2C sales
Today Belgium ebike…
Cowboy brings AdaptivePower to its ebikes and shows why community building is critical to D2C sales
Cate Lawrence 08 March 2023
Mobility

A coming of age: Cowboy welcomes Philips veteran Oliver Barleben as Chief Supply Chain Officer
Building on nearly two decades of experience at…
A coming of age: Cowboy welcomes Philips veteran Oliver Barleben as Chief Supply Chain Officer
Dan Taylor 05 March 2023
Mobility

VanMoof: The more they sell, the more they lose
Amsterdam-based developer and designer of urban e-bikes VanMoof is facing a financial…
VanMoof: The more they sell, the more they lose
Dan Taylor 24 January 2023
Investment

Belgium’s e-bike designer Cowboy saddles up with $80 million in new funding
Brussels-based electric bike designer Cowboy has raised $80 million in a Series C funding…
Belgium’s e-bike designer Cowboy saddles up with $80 million in new funding
Dan Taylor 27 January 2022
Podcast

tech.eu Podcast #179: about eBay/Adevinta and e-scooters, a rant on the EU budget and a chat with Accel's Philippe Botteri
The tech.eu Podcast is a show in which we…
tech.eu Podcast #179: about eBay/Adevinta and e-scooters, a rant on the EU budget and a chat with Accel's Philippe Botteri
Robin Wauters 27 July 2020
Features/Profiles

Belgian e-bike company Cowboy snags €23 million Series B to continue European expansion
Brussels-based e-bike company Cowboy has…
Belgian e-bike company Cowboy snags €23 million Series B to continue European expansion
Annie Musgrove 23 July 2020
Logistics & Transportation

Belgium’s Cowboy raises $3 million in seed funding for its electric bikes
Belgian e-bike startup Cowboy has announced a $3 million seed round to coincide with the launch…
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Jonathan Keane 24 April 2018
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