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IoT
Polish startup Horsano builds wearables for horses in a market ripe for digitisation
How do you know when an animal is ill? Animals…
Cate Lawrence
20 August 2025
E-Commerce & Marketplaces
Bootstrapped and thriving: How dog training app Woofz hit $20M ARR without VC funding
While most startups have been chasing funding…
Cate Lawrence
01 August 2025
Insurtech
Lassie races past rivals with €50M milestone in pet insurance
Standing out in a crowded market is no easy task. Pet insurance company Lassie has just…
Cate Lawrence
02 June 2025
Foodtech
Untamed snags £10M Series B to keep cats wild at heart
Pet food company Untamed has raised £10 million Series B. Untamed is a direct-to-consumer…
Cate Lawrence
08 April 2025
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Acquisition
Alvar Pet acquires Verkkokauppa Kivuton to form pet health superstore
Finnish pet food brand Alvar Pet has acquired e-commerce platform and pet health product…
Lucy Adams
10 April 2024
Healthtech
UK pettech startup Creature Comforts raises £7M to improve the veterinarian experience
Today, UK pettech startup Creature Comforts…
Cate Lawrence
19 October 2023
Healthtech
Barking Up the tech tree: pawsome innovations on International Dog Day
Today is International Dog Day, which makes it a perfect opportunity to explore some of the…
Cate Lawrence
26 August 2023
Healthtech
Trans-FUR-ming a visit to the vet: Rex's journey to unleash a better user experience
I never thought visiting a vet would be such a…
Cate Lawrence
07 July 2023
IoT
How hardware startups are pawsitively disrupting pet care
Pets have firmly pawed their way into our families. In Germany alone, 34.4 million households…
Cate Lawrence
16 May 2023
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General
Pet health insurance provider Barkibu raises $5 million
Galician pet tech firm Barkibu has raised $5 million in a new funding round. Offering both pet…
Dan Taylor
04 May 2023
Investment
Pet tech in Europe is pawsitively booming with investors lining up to play ball
Over the last few years, one trend in tech…
Cate Lawrence
18 January 2023
Exit
Portugal’s Barkyn acquires Happets' bowl, makes “quantum leap in innovation”
Portugal-based pet products and wellness provider Barkyn has acquired Spanish rival Happets for…
Dan Taylor
21 September 2022
Investment
London pet tech KatKin paws in €21.6 million to bring healthier food for our cats
Right meow, there are ruffly 200 million cats…
Megha Paul
08 August 2022
Investment
Dalma claws on €15 million to unveil superapp for pet parents in France and beyond
With 200 million cats and dogs in European…
Megha Paul
02 June 2022
Investment
Mammaly raises €3 million in pre-series A funding
Cologne-based pet health startup mammaly has raised €3 million in a pre-series A funding round.…
Dan Taylor
16 December 2021
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