Tidio rakes in $25 million to enable small businesses unlock sales potential

For small businesses, time and money can be tight. They can’t compete with large firms with their teams of customer service agents, nor can they easily build their own tools to meet increasing demand from today’s discerning online shoppers. 

Enter Tidio. Founded by Marcin Wiktor and Tytus Gołas in 2013, the Polish customer service platform helps micro and small businesses drive sales and offer 24/7 support through live chat apps, AI chatbots, integrations and real-time analytics. The startup has raised $25 million in funding to helping small businesses unlock their sales and growth potential.

The Series B round was led by PeakSpan Capital and saw the participation of existing investor Inovo Venture Partners, and angel investor Rafał Brzoska, founder and CEO of InPost. Tidio will use the new cash to boost its international hires in their marketing, product and engineering departments. It also plans to further develop its product by adding new features including AI-driven sales bots and marketing automation. 

Tytus Gołas, co-founder and CEO, Tidio said: “Beyond capital, these partners bring unprecedented levels of experience, knowledge and insight to Tidio. Insight that will undoubtedly help elevate us another step closer to our vision of building the first true customer experience suite for small businesses worldwide.”

Phil Dur, co-founder and managing partner, PeakSpan Capital said: “Online shoppers are increasingly discerning and they expect all businesses – no matter how small – to be available 24/7, and to offer high levels of personalised service. Tidio’s recent successes have been driven by the fact that it sits at the cross section of these key shifts.”