Helping Spanish households fight climate crisis and reduce carbon footprint, Samara grabs €2 million

As clean energy takes centre stage in environmental agenda across Europe, several startups are doing their bit to help households become green. Speeding up the transition towards a net-zero world, Madrid-based cleantech company Samara has raised €2 million to help homes become smarter, more efficient and sustainable.

The pre-seed round was led by European and Latin American Venture Capital fund, Seaya and investment holding focused on clean energy, Pelion Green Future.

Founded in 2022 by Iván Cabezuela and Manel Pujol, Samara aims to help Spanish households fight the climate crisis and reduce their carbon footprint. Heating the solar tech space, the platform is also democratising access to renewable solar tech, which is traditionally monopolised by large companies.  It not only supports households to control and produce their own energy through services focused on solar panels, EV chargers and batteries, but also goes beyond taking care of the technical installation of equipment. Advisory services provided by energy managers and engineers are also offered.

The startup claims that with their service, households can save up to 70% on electricity bills. In addition to the economic savings, there is also a sustainability component.

Manel Pujol, co-founder of Samara, said: “We combine digital tools for the installation and maintenance with the human factor to offer a complete experience. We want the customer to become a small producer, facilitating their energy independence through digital tools and advice from our experts.”

Ivan Cabezuela, co-founder, added: “Households are increasingly aware of the fight against climate change, and self-consumption has a positive environmental impact. By producing and consuming their own solar energy, an average household avoids the emission of 1.2 tons of CO2 per year.”

Carlos Fisch, Seaya’s investment director, concluded: “Samara is on a mission to accelerate the adoption of solar energy in households. This investment reinforces our commitment to support exceptional founders who have a clear mission and purpose and are committed to long-term sustainable growth.”