Estonia-based Klaus raises €12 million to improve customer service platform

Helping businesses to boost engagement with customers, Estonia-based AI-powered customer service platform Klaus has raised €12 million in funding. The Series A round was led by Acton Capital and backed by previous investors Icebreaker, Creandum, and Global Founders Capital. The new round of funding will deepen Klaus’ core focus on product and engineering teams.

Founded in 2018, the AI-powered review automation platform enables the analysis and coverage of customer interactions for businesses. The company claims to generate insights that are meaningful and can be relied on to bring radical service improvements to large and growing organisations struggling to maintain consistent service quality. Recent features added in the platform include AI-boosted customer satisfaction survey (CSAT) to improve insight into external feedback.

According to the company, Klaus is currently analysing over two million conversations daily from its mostly enterprise-size customers. The software also integrates with all the most popular contact center platforms, including Zendesk, Salesforce, and Intercom.

Martin Kõiva, co-founder and CEO of Klaus, said: “The Series A funding means we can now scale our growth to the next level. As we hope to almost double our team in the next six months, we are excited that we have the resources to really find the best people.”

Kair Käsper, co-founder and CRO of Klaus, added: “We started with a simple idea that great conversations can turn customer service into a core revenue driver. We’ve now seen first-hand how hundreds of Klaus’ customers have dramatically improved CSAT scores and lowered first contact resolution times resulting in higher referral rates and more repeat business.”

Julius Lühr, principal at Acton Capital concluded: “Especially in times of rising customer acquisition costs across the board, a loyal customer base sets the best companies apart in every industry. Klaus has developed the perfect tool to help companies stop flying blind and implement strategic customer support as a core differentiator.”