Dutch AI-native platform for customer research, Northsea, has raised a €660,000 pre-seed funding round led by early-stage VC firm CapitalT, alongside a group of experienced business angels.
Founded by Geart van Dam (CEO) and Nick van Zanten (CTO), both with consulting and data science backgrounds, Northsea was created to address the inefficiencies of customer research.
Well before generative AI went mainstream, the founders were building advanced AI applications and writing software from an early age, shaping the company’s technology-first approach. They built the platform themselves and quickly gained traction with leading consultants and investors, who value getting overnight insights, rather than waiting four to five days, while achieving greater depth and quality.
Geart van Dam explained:
We founded Northsea to solve a problem we experienced daily as consultants: customer research that takes weeks, is costly, and often delivers unreliable results. With our AI-native approach, we make it possible to generate deep insights in days instead of weeks, helping strategy teams and investors move faster and smarter.
Northsea’s AI research assistant automates the full research workflow, from survey design and respondent sourcing to data collection and analysis, cutting manual effort by up to 80 per cent. By running dynamic, interview-style conversations, it captures up to four times more detail and yields higher-quality responses in a market increasingly affected by survey fraud. As a result, consultants, investors, and strategy teams can produce richer insights and real-time recommendations at a fraction of the usual cost and time.
With the new funding, Northsea plans to double its team size, expand internationally, further improve its product, and become the go-to research partner for consultants, investors, and strategy teams worldwide.
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