Europe needs a shift in mindset to position itself for the future. Frank Thelen’s new book 10xDNA offers insights on how to do that

Europe needs a shift in mindset to position itself for the future. Frank Thelen’s new book 10xDNA offers insights on how to do that

Last Tuesday (24 November), the world was treated to an English-language version of the book 10xDNA, and we’re delighted to mark the occasion for tech.eu readers.

The book was written by German tech investor and TV personality Frank Thelen, and it has already become one of the top-ranked non-fiction books in his home country. Thelen, who has invested in companies like electric air taxi startup Lilium and Dutch Hyperloop startup Hardt, says the 10xDNA book showcases what our world will look like in about ten years.

Flying cars, autonomous driving, lab-grown meat, robotic kitchens, and genetic modification - the technologies that have so far only existed in sci-fi novels and movies, are quickly becoming our reality. Their far-reaching implications for the economy and society are disruptive for our lives.

So how to make use of those innovations wisely?

The recent evolution of the global stock market has shown that the greatest potential lies in the technology sector. With the advent of the Internet, chips, smartphones, and the cloud in the last decades alone, the USA and China have brought out companies worth trillions of dollars, while Europe risks falling further behind.

The next wave of technologies - artificial intelligence, 3D printing, Internet of Things, 5G, blockchain, robotics, synthetic biology - will create companies even more powerful. It is critical for the future of Europe to become a driver for innovation again.

How? The 10xDNA book aims to deliver useful tools and methods to become a leading force in the European tech scene, and to improve your mindset to thrive in the future.

If you agree with us that this is bound to be an amazing read, here’s some good news: you can pre-order the book on Amazon now.

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