Finnish adtech firm Smartly.io raises $20 million from Highland Europe

Smartly.io, a Finnish-founded adtech company has raised $20 million led by Highland Europe. Smartly develops SaaS-based automation tools, such as Creative Automation, for carrying out Facebook and Instagram ad campaigns. According to the company, it has been profitable for two years. Its clients include eBay, Zillow, SkyScanner, and Deliveroo who use the solution to run […]

Social media analytics startup Social Karma acquired by Synthesio

Brussels-based social media analytics startup Social Karma has been acquired by fellow social media intelligence company Synthesio. No terms for the deal were disclosed. Social Karma develops social media measuring platforms for marketers on a SaaS model. “We are trying to transform the data from social networks into value,” said Thierry Soubestre, CEO of Social […]