Amdax launches Novelist for simplified crypto asset management

Novelist aims to make crypto asset management accessible to retail investors, offering a much lower entry threshold than traditional asset management.
Amdax launches Novelist for simplified crypto asset management

Dutch crypto asset manager Amdax has launched ‘Novelist’ a crypto service provider to make managed crypto investing accessible to the general public. 

The service focuses on managed crypto investing starting from €500. According to Daniël den Boer, co-founder of Novelist, it targets people who lack the time, knowledge, or interest to manage a crypto portfolio themselves. 

“For many people, keeping up with the market on their own requires too much time and expertise. We take that work off their hands with an investment team closely monitoring the market.

As part of Amdax, we uphold the same high-quality standards, enabling the new generation investors to easily and confidently invest in the digital economy.”

Den Boer asserts that crypto is the best way to invest in the growing digital economy, has the potential to transform the investment landscape fundamentally, and represents one of the greatest opportunities for the new generation of investors since the advent of the internet.

“It is the fastest-growing asset class in history. For the new generation of investors, faced with high housing prices, rising costs, and low interest rates, crypto offers a unique opportunity to regain control over their financial future. 

Our goal is to establish crypto as a staple in every investment portfolio, starting with our home market and expanding to Europe in the near future."

As the crypto sector matures and is increasingly recognised as an established asset class, retail investors are, according to Amdax, ready for Novelist.

“Crypto has evolved significantly over the past few years and has now become a mature asset class,” says Lucas Wensing, CEO of Amdax.

After a successful launch in their home market, Novelist aims to expand to other European markets. 

Lead image: Gainer Stalder and Daniël den Boer, co-founders of Novelist. Photo: uncredited. 

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